Lady Bey has gotten her hands into another lucrative-worthy business venture. London-based Topshop clothing spot and Beyonce have joined forces in a 50/50 deal for, Parkwood Topshop Athletic Ltd., the activewear street collection that is expected to drop as early as Fall ’15.

More details below.

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“I have always loved Topshop for their fashion credentials and forward thinking,” says Beyoncé.

The, “Partition” diva has been known to rock the very trendy TopShop label herself. Everything from lettered sweatshirts to stripped dresses. The deal became a no-brainer when she linked up with TopShop owner, Sir Philip Green while in London recently.

Green told WWD that this move is about more than a collaboration, but it’s about, “building a brand.”

“Basically, when she was in London in February we arranged to get together. We started talking generally, about doing something together. We’ve been looking at that [athletic] sector for a while. It’s something we need to be in. Based on what she does, how she works out, the conversation got into that category. We started getting into proper conversation in May or June, as to how it would work. It took six or eight weeks to put a deal together.”

Good-bye House of Deréon, hello Parkwood.

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