This was shot back in July in Malibu…now Gucci releases the ad for their new kids line, starring J. Lo and her adorable twins, Max and Emma.

The new line hits stores on November 20 and in honor of the international launch, Gucci is pledging $1 million to UNICEF’s Schools For Africa initiative. They’re also donating $50,000 to Jen’s charity, the Maribel Institute.

@MarisaMendez