After creating streetwear/skating brand Billionaire Boys Club (BBC) with BAPE founder Nigo in 2005, Pharrell went on to create another brand Ice Cream (initially for sneakers at first) shortly afterward. Years later, however, he sold a majority of his ownership to Iconix Brands Group Inc. In the midst of the latter’s financial crisis, however, the Neptunes producer has now repurchased a 50% stake in both brands.
Beyonce Is Launching A Clothing Line In 2016
According to reports, Beyoncé will be launching a clothing line that will be streetwear-based, with Topshop owner Sir Philip Green in 2016. (By the way – does House of Deréon still exist or nah?) “We are developing our distribution globally for the launch of this exciting new brand in spring 2016,” a statement from Green’s Arcadia Group read. The brand will be available in 20 countries worldwide. A streetwear line from the Queen Bey? I think I’m here for it! Would you guys cop?
Fashion: Profound Aesthetic Launches “On The Radar” Campaign For Upcoming Artists
Streetwear brand Profound Aesthetic is quickly making a name for itself in the fashion world, and now they want to help upcoming artists on their way up! “On the Radar” from Profound Aesthetic highlights talent from emerging music artists from a variety of genres. They are searching to feature new music talent on their social media platforms, including the Profound Aesthetic Blog, Twitter, Tumblr and Instagram, that will give the opportunity for increased exposure. Hit the jump to find out how to submit!
(Video) Vince Staples Goes Shopping On Fairfax To Cop Some New Streetwear!
Vince Staples is one of the newest emcees in the game to have the industry buzzin’. The West Coast rapper hit up his friend’s clothing store called FourTwoFour on Fairfax to cop some new streetwear, presented by Highsnobiety TV. Go shopping with Vince Staples below!
(Photos) Kinship Collabs With Pigeons & Planes On The Underground Bomber ft. Aesop Rock, Madvillain + More
For their latest release in their very popular bomber series, lifestyle brand Kinship teams up with Pigeons & Planes to honor the underground hip-hop classics. The Underground bomber features an all-over print of the 30 best underground hip-hop albums selected by Pigeons & Planes, including the likes of Aesop Rock, Atmosphere, Cannibal Ox, Company Flow, Madvillain and more. To highlight the jacket, Kinship has partnered with directors Prime Cut for a new interview series called “Off Top.” The first episode features Mass Appeal rapper Dave East, rocking the Underground bomber and discussing the first underground album he shouldn’t have owned, his relationship with Nas, being left off this year’s XXL Freshman cover and more. Check out Dave’s video below, and head to Kinship’s site to cop the Underground bomber for $200.
(Photos) Celebs Take Shots and Pop Pills At The Psych Ward Flagship Store Opening
New skater brand The Psych Ward officially celebrated the grand opening of its flagship store on Fairfax Avenue in L.A. late last week with a star-studded, red carpet experience. Celebrities in attendance included Nick Cannon, Amber Rose, skater Stevie Williams, A-Town, Malik Yoba (Empire), Masika Kalysha, Jessica White Gloria Govan and more. Upon entry, guests were given a prescription for candy coated “Meds” or special syringe-filled “Shots” by sexy nurses while DJ Carisma and Nick Cannon were on the 1’s and 2’s. The “psychiatric” themed experience was complimented by medical scrubs attire worn by the staff and “psych ward” décor throughout the venue, with the brand’s exclusive new apparel on display. Check out pics from the night in the gallery. I LOVE this theme!
