Upscale Hype caught up with B.oB recently to discuss a bevy of topics. Most notably, even if he is wearing slippers they better be Adidas!!! Just hit the jump for the video. @steveisDOPE
Adidas Originals – January 2012 Releases
After the jump you can check out the January releases from the Adidas Originals campaign. The months collection features a few bright track jackets, and the Adidas Originals MEGA Torsion Flex Easy Run sneaker. We’re 7 days into the new Year, so make good on your resolution to run more. All of the items are now available at Adidas Originals retailers. @steveisDOPE
NBA: Derrick Rose Will Reportedly Sign a $250 Million Lifetime Deal With Adidas
It started as an anecdote in Adrian Wojnarowski’s piece about how Michael Jordan’s shadow hangs over the new NBA season, and now looks like it’s about to become a reality. A week after Derrick Rose signed a five-year, $94.8 million contract extension with the Bulls, adidas looks like they’re about to pay the 23-year-old MVP a ridiculous $250 million over 10 years.  Read more after the jump. @Shay_Marie x @gametimegirl
NBA: Is Dwight Howard Passing On the Bulls Because of Adidas Endorsement?
Adidas has two franchise endorsers: Derrick Rose and Dwight Howard. Rose signed a $94 million extension with the Bulls, and sources say Adidas is working on a lifetime shoe deal for him now.  And as one high-ranking sneaker executive says, “Adidas simply cannot have its two signature players on the same team in the same market. … Derrick is the face of that market, owns that market, and Adidas can’t possibly have maximum bang for its buck with Dwight there.  Read more after the jump. @Shay_Marie x @gametimegirl
Kicks: Jeremy Scott 2012 Releases @AdidasOriginals
Jeremy Scott has really taken his outlandish designs to a whole new level. His shoes will surely have everyone gawking at your feet. Words don’t do these shoes justice, so hit the jump to check them out, and you can pre-order here, they ship out in March! @steveisDOPE x @DJJUANYTO
(Video) NBA: Jsmoove Shares What He Keeps In His Bag
Posted by Sabrina B. @gametimegirl Derrick Rose did it earlier this month and now Jsmoove is doing it. Ever wonder what Josh Smith carries in his bag? In this edition of Off the Court, adidas gives you an inside look at “What’s in the Bag” of one of the most explosive players in the league. Check it out after the jump…
