Despite a press release from gaming site CelebrityWorld.com, confirming Soulja Boy’s “$400 million deal” with them, that’s not exactly the case.
Forbes reveals that the company is actually estimating future revenue, using what their spokesperson Matthew Bird calls “traditional incentive-based gaming assumptions” about user acquisition costs and average revenue per user. Though Bloomberg Market reports that World Poker Fund Holdings stocks are only valued at $1.70 per share, Bird estimates their value to be $570 million with his formula.
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So, SB doesn’t exactly have $400 mil in his pocket right now, Instead, he’ll earn money based off revenue-sharing and stock holdings. He joins both Justin Bieber and Floyd Mayweather as shareholders in the company.