Originally we heard that Dr. Dre was going to star in Apple’s first television series, but that’s all changed due to a different idea being taken over by Will. i. am. Hit the jump!
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Apple senior vice president Eddie Cue New York Times that the Will.i.am series will be a reality show that documents the way apps are produced and sold in the app store. Interesting.
Despite rumors of Apple wanting to dive into the original content game and compete with streaming giants such as Netflix, the series is just dipping a toe in the water on producing and not going all in just yet.
Mr. Cue stated:
“This doesn’t mean that we are going into a huge amount of movie production or TV production or anything like that.”
Apple has already ventured into original content, partnering with Vice for a documentary about local music that will stream through Apple Music recently. Excited on the Will. i. am. – Apple tv series?? Let us know how you think this could play out in the comments below!!