“Eat bread. Lose weight. Whaaatttt? #ComeJoinMe” That was the tweet that made TV personality Oprah Winfrey $12 million dollars, yes actually $12 million. Accompanying the tweet was a 30-second clip of Oprah sharing her weight loss journey with Weight Watchers, which surprisingly included bread. She revealed in the testimonial clip, “I lost 26 pounds, and I have eaten bread every single day.”
In case you missed it, Oprah became a spokesperson for Weight Watchers after she purchased 10 percent of the company’s shares back in October. According to MarketWatch, the company’s shares increased more than 16 percent after Winfrey posted the tweet and just like that Oprah banked $12 million.
Check out the clip below.
Eat bread. Lose weight. Whaaatttt? #ComeJoinMe https://t.co/jUgpk9ToXY
https://t.co/xtnB53EwSf
— Oprah Winfrey (@Oprah) January 26, 2016
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