Kanye West has never been one to do things in a traditional manor, so we wouldn’t expect anything less for SWISH‘s rollout!

On its set release day, February 11, the album will be streamed live at Madison Square Garden in NYC, and will simultaneously play in select theaters around the world. HHNM confirms it will also coincide with the showcase of third collection of his Yeezy line.

Tickets are set to be made available soon here, and they’re already on sale in Germany, according to HHNM. This should be dope!

Marisa Mendez: Twitter || Instagram