Adidas announced that it would not try to renew it’s partnership with the NBA after this year and EVERYBODY was hoping that Nike would take over.  Well wish granted.

Nike and the NBA announced a deal Wednesday where the iconic brand tied to NBA stars from Michael Jordan through LeBron will be the NBA’s official uniform and apparel supplier for eight years beginning in the 2017-18 season.  According to ESPN’s Darren Rovell, Nike will pay the NBA $125 million annually to supply the uniforms, which is more than double what Adidas was paying (and why they dropped out).

“This partnership with Nike represents a new paradigm in the structure of our global merchandising business,” NBA Commissioner Adam Silver said in a released statement.  “As our exclusive on court apparel provider, Nike will be instrumental in our collective efforts to grow the game globally while applying the latest in technology to the design of our uniforms and on court products.”

Nike has made the Team USA jerseys for the Olympics for years; this will build off of that experience. Nike also will manufacture the jerseys for the WNBA and D-League.

“We’re excited to bring the full power of our global reach, innovation and creativity to partner with the NBA and grow the game in a way only Nike can,” Nike President & CEO Mark Parker said in his statement.  “In Nike, Jordan and Converse we have three of the most connected brands in the world, and look forward to making the global growth of the game a successful strategy for both the NBA and Nike.”

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Source: ProBasketballTalk