Who wouldn’t want to go to church and see Nicki Minaj’s booty plastered all over the steps? I mean, it IS the kind of booty you have to thank the man above for, amiright?

Such is the case at the Helsinki Cathedral in Finland, where hundreds of life-sized cutouts of Minaj covered the steps early this morning. As it turns out, it’s all a marketing scheme set up by the Summer Up Festival, where Nicki will perform at next month.

Since this will be the HB’s first time in Finland, concert organizers wanted to make sure EVERYONE knows that she’s coming, thus not only hatching their scheme this morning, but also having 100 of the cutouts each include 2 tickets to the festival taped on the back!

The goal for the stunt was to gain world-wide attention and cause “positive wonderment,” festival director Martin Mustonen told Helsinki News. Yup, sounds like they did what they set out to do!

Source: Complex