Last December, Rihanna signed up as PUMA’s creative director – at a one million dollar deal – but that did not stop the party. The “BBHMM” singer also was named as brand ambassodor for the sports lifestyle company. On Wednesday, Puma revealed the first ad starring the bad gal in her athletic’s finest.
Rocking the brand’s latest kicks, Pulse XT, Rihanna showed off her tight and right belly in a Puma long-sleeved crop top sweatshirt and a pair of stripe-patterned leggings. Looking C-U-T-E. In addition, she wore another sweatshirt tied around her waist.
JaaiR (JR)
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“An icon who does it all needs a shoe that can keep up. Introducing the Pulse XT, worn by @badgalriri. #ForeverFaster,” the lifestyle company captions the athletic-looking RiRi.
When the deal with Puma became official, CEO Bjørn Gulden stated, “Signing Rihanna is a fantastic step for Puma.” He adds, “Her global profile, her charisma and individuality, her ambition — all these things make her a perfect ambassador for our brand.”
Check out the sporty side of Rihanna, in the gallery above.
