#WWYW – or What Would Yeezus Wear?! I have seen it all today after a female duo, Katie Burroughs and Kathleen Lee has decided to follow the Wests for fashion ideas – to a T!
Check it out down bottom.
JaaiR (JR)
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The mobile marketing coworkers had began the idea to recreate many Kim, Kanye and even North’s public appearances mainly with the idea of fashion in mind. It all started when, “We went to take a side-by-side picture and Katie was wearing almost the exact same outfit as Kim,” Katie tells FADAR. “We realized right then it was funny, and made a Pinterest board of all their outfits.” The rest is history.
Is WWYW about fashion, or something else?
LEE: I think it’s a lot of different things. It started organically. I do everything in life with a balance of sincerity and humor. I genuinely love Kanye’s style and fashion in general, and Katie has this style I admire so much, so the basis is in fashion, but obviously we know the side-by-sides offer both a tongue-in-cheek level of entertainment, as well as a great creative challenge for us to try and nail the composition, color, silhouettes, etc. We love that it’s this great experimentation in virality. BURROUGHS: For me, the enjoyment of this project has gone from making outfits that are funny, and making people laugh, to observing the power of the internet and seeing what kinds of connections can be made from this. And I don’t mean like, Balmain sending us free clothes– which we’re still waiting for– but our reach is worldwide now. I hope we can continue to spread positivity with our silly little hobby.How do you decide who’s Kim and who’s Kanye?
LEE: We both usually want to be Kanye. Kim has killer style, but some of her outfits are hard to pull off without her amazing body. Usually it boils down to who already has the clothes for which outfit. Some we can swap. Generally we try to mix it up if we can just to keep it interesting for both of us.Have you always been big fans of Kim and Kanye?
BURROUGHS: I’m definitely not obsessed with them, or any celebrity. Kathleen and I are very different in that way. I know nothing about Twitter or social media, both of which Kathleen has obviously mastered. While Kathleen does all our posts and engages with all our followers, I manage our Fantasy Football team. LEE: I definitely always have been a fan of both. I love Kanye’s music and admire his creative vision and style so much, and I’m a huge pop culture junkie so I’ve always watched the Kardashians’ show. I defend it all the time, because they are good at what they do. They know how to entertain, and they’ve stayed relevant for a decade. Together they are just a force. Love or hate them, people can’t stop talking about them. I think that’s what makes it funny.
Check out the gallery for the similarities.