Not that the iPad had a strong hold on the Japanese Tablet market, but the Nexus 7 has become the most popular Tablet. The Nexus 7 accounts for 44.4% of all tablet sales in Japan. The iPad mini accounts for 40.1% of Tablet sales which mean they are not far behind the Nexus 7. The Tablet market in Japan is very new and small, in 2012 only 3.6 million tablets were sold in Japan.