Let’s celebrate! In honor of his 50th, everyone can bring Andy Warhol home for breakfast, lunch or dinner. Thanks to Campbell and Target, condensed tomato soup cans wrapped in Andy Warhol pop-art will be available Sept 2nd at Target stores across the country.
Campbell’s said Wednesday that a new limited-edition line of Warhol-themed condensed tomato soup cans will go on sale starting Sept. 2 at most Target stores across the country. The cans, priced at 75 cents each, are intended to celebrate the 50th anniversary of the pop artist’s first paintings of the familiar soup cans.
The soup will come in a variety of intensely colored cans meant to mimic Warhol’s pop-art style. The artist exhibited his soup-can paintings at the Ferus Gallery in Los Angeles in 1962, and they became one of his signature works.
Campbell’s said the new cans are being sold in partnership with the Andy Warhol Foundation, which controls the licensing of the artist’s name and images.
Warhol’s fixation on Campbell’s soup is widely known, but its origins are less understood. As Times art critic Christopher Knight noted last year, the paintings may have been inspired by an unlikely source — Abstract Expressionist artist Willem de Kooning.
