Leave it up to Kanye to say something that will have people question exactly what Kanye says(lol). In the new song “New God Flow” that has the internet going crazy. Yeezy says “…these Yeezys jumped over the Jumpman†a line that caught the ears and immediate attention of everyone who knows what’s up! Click below to read how Complex and JLaPuma feel about Kanye’s opinion.
Last night, the talk of the BET Awards was Kanye West’s acapella-rapped verse to his upcoming song “New God Flow†with fellow G.O.O.D Music cohort Pusha T. The verse was chock-full of quotables, but the one that stuck most was Mr. West’s proclamation about his sneakers, the Nike Air Yeezy, outdoing that perennial symbol of fresh, the Air Jordan. As the line goes: “Look I’m not trying to stunt, man, but these Yeezys jumped over the Jumpman.†Bold statement, right? Crazy, right? Well, maybe the answer isn’t that simple.
Sure, the Air Jordan has a serious head start. For the past 27 years, the Air Jordan’s reign has never been questioned. It’s been a rinse and repeat cycle of new retros dropping, stores selling the shit out of them, and the Nike subsidiary keeping its old base and gaining new devoted followers with each drop. Jordan Brand’s run isn’t debatable—the best basketball player of all-time has had arguably 11 or so of the best sneakers ever made. His sneakers have transcended sports—when you throw on Jordans, you immediately feel cooler. The throne has never even been challenged—that is, until now.
Look, no one is trying to—or can—debate the Air Jordan’s legacy vs. the Air Yeezy’s, but what if Kanye’s just getting started? We’re fresh off the craziest sneaker release of all-time, Ye’s follow-up to his first crack at designing a sneaker, and most people feel like he topped his first effort. The sequel is more technical, more wearable, uses better materials, and at its core, there’s only a handful of sneakers that have dropped that look cooler. Read the rest here at Complex
S/O @JLaPuma