We got an in-person look at the new 2013 Ford F-150 SVT Raptor at a Ford event yesterday, and we have to say that Ford’s stock photography does not do this new “Terrain” color justice. Neither do these pictures, really, but Ford wouldn’t let us find somewhere more suitable to photograph their updated SVT truck.

Funk Flex

Terrain is a sandy beige hue with a flat finish. It’s not matte, but this paint certainly isn’t reflective by modern standards. In fact, it’s quite reminiscent of those wonderful old lacquer finishes from the ’30s and ’40s. (We can imagine a Ford Model A Business Coupe coming in the same color.)
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