Could General Motors be planning to dust off another moniker from its heyday and reintroduce a Buick Electra? The General filed an application to protect the trademark on June 5, which might hint at a future, full-size Buick model.
Once Buick’s top-of-the-line sedan, the Electra did the same slow fade in the ’80s as so many classic GM names, with the final 1990 Electra being supplanted by the Park Avenue. While those last Electras were examples of GM badge-engineering at its worst, Electra 225 models of the 1960’s were among Buick’s best. With fender skirts and monstrous V8 engines, the Bill Mitchell-designed Electras were trumped in the GM pantheon only by full-size Cadillac models.
Full story: Autoblog
