To hear Hyundai tell it, the company stumbled on something of a hit with the Equus. According to the automaker, the vehicle didn’t just waltz past sales projections. It crushed them. Last year, 3,193 Equus models went home to loving families, and while that’s not a huge number by any stretch of the imagination, the figure is well better than the 2,000 units Hyundai expected to sell.
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It was also good enough to snag the company a 5.7-percent share of the premium luxury sedan segment in 2011. So, how does the Korean automaker plan to build on this early Equus momentum? By adding power, of course.
Full story: Autoblog
