What?! Looks like Jay-Z’s “D.O.A.” has finally got to the king of auto-tune, as T-Pain has announced to AllHipHop that he will no longer be using the effect on his voice. Wow. That was his THING! But something better may be replacing it. Read on for details!
(AHH) – In an exclusive statement issued to AllHipHop.com today (June 2nd), T-Pain vowed to ditch the Auto-Tune technology for his own new, vocal processor.
“I vow right here, right now, to never use Auto-Tune again,” T-Pain told AllHipHop.com in an exclusive statement. “I’m onto something that I think is bigger and better called ‘The T-Pain Effect.'”
The Grammy award-winning producer and platinum selling rapper has partnered with Izotope, an audio technology company, which is the exclusive provider of the new ‘T-Pain effect.’
The Auto-Tune technology was originally created by Antares Audio Technologies.
The effect burst onto the pop music scene in 1998 on Cher’s hit single “Believe.”
Since then, the effect has been used by artists such as Janet Jackson, Kanye West, Lil Wayne, Snoop Dogg and numerous others.
T-Pain’s usage of Antares’ Technology made the Auto-Tune so popular, that he officially partnered with the company in September of 2009 to create the “I Am T-Pain” Iphone App, which allowed users to auto-tune their voices on their smart phones.
Now that his deal with Antares is over, T-Pain and Izotope are working to directly evolve his sound, using Izotopes proprietary vocal processing technologies.
