The midsize fuel-sipper will be priced at $26,500 when it goes on sale in the coming months, excluding $750 for destination and handling.
Curiously, the $26,500 price tag represents an increase of $705 versus the Optima’s platform mate, the 2011 Hyundai Sonata Hybrid. Kia tells us that the price increase is because the Optima comes with more standard equipment than the Sonata, including things like a rear backup camera, rear spoiler, auto-down front windows for the driver and passenger, a cooling glovebox, compass, and Uvo, Kia’s brand new infotainment system.
Like its Sonata kin, the Optima Hybrid uses the automaker’s 2.4-liter direct-injected four-cylinder engine, mated to an electric motor and paired with a six-speed automatic transmission. This combination expected to return fuel economy ratings of 35/40 miles per gallon city/highway, same as the Sonata Hybrid.
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