At the 15th ESPN Winter X Games in Aspen, Colorado yesterday, BF Goodrich announced a multi-year partnership with snowboarding legend Shaun White: the 130-year-old tire company would teach the Olympic gold medalist how to drive.
Before a day spent with a few drivers from Team BFG, White had never driven a stickshift before – his Lamborghini Murcielago has E-Gear and his 1966 Mustang is an automatic – and readily admits “I’m a terrible driver.” -Jonathan Ramsey
