Let’s go! I’m so anti-Four Loko! LOL….so nasty and toxic and cheap and gross and….yea, I can go on for a while.
The State Liquor Authority has pressured the state’s biggest beer distributors to stop delivering Four Loko and other caffeinated alcoholic cocktails to New York retailers by Dec.10.
And the maker has agreed to stop shipping its wildly popular drink to New York distributors after Nov. 19.
The dual agreements will allow the SLA to fine any shop owners found to be selling Four Loko without proof it was ordered by the deadline, authorities said.
@MarisaMendez
“I hope this will end the sale of this product in the state,” said SLA Chairman Dennis Rosen.
Jaisen Freeman, co-founder of Phusion Projects, the company that produces Four Loko, gave a tepid endorsement of the agreement.
“We think it shows that we are not turning a deaf ear to what’s going on: that a select few have chosen to abuse our products, drink them while underage or break the law and sell them to minors,” said Freeman.
A 23.5-ounce can of Four Loko contains the amount of alcohol in three cans of beer blended with the caffeine of three cups of coffee.
The “blackout-in-a-can” has been blamed for several deaths, and authorities in Michigan, Washington, Oklahoma and Utah have banned the sale of Four Loko.